27 May 2015
Sinocera Create-Tide signs partnership agreement with Xaar in China
Xaar, renowned for leading the digital inkjet revolution in the ceramics industry worldwide, is delighted to announce a new ceramic ink partnership with Sinocera Create-Tide in China. This new partnership will focus on delivering inks for the Xaar 1002 GS6 and GS12 printheads and large particle inks and glazes for the Xaar 1002 GS40 for tile manufacturers in China wishing to apply intense colours and special effects to their tiles in line with the latest design trends.
Sinocera Create-Tide is an award winning joint venture between Shangdon Sinocera Functional Materials Co Ltd and Foshan Create-Tide Inorganic Chemical Engineering Co, set up in 2013 as an innovative and high-tech corporation to produce ceramic glaze pigments and digital ceramic inks. Its brands include Create-Tide Glaze Pigment and Beto Ink. With two sales and service centres in Foshan, Guangdong and Zibo, Shandong and 20 other local offices throughout South-East Asia, the company is best placed to provide a fast and comprehensive service to its customer base. “It is our honour to establish a partnership with Xaar”, comments Tekee Zhang, Deputy General Manager of Sinocera Create-Tide. “Working together with Xaar, we can ensure our existing inks deliver a reliable performance in printers using the Xaar 1002 family of printheads. We are also looking forward to working fast to bring to market next generation inks for the ceramics industry.”
“We are delighted to have entered into a partnership with Sinocera Create-Tide”, comments Bob Bobertz, General Manager, Xaar Asia Pacific. “This is a technically advanced and well-respected corporation, producing high quality fluids for the ceramics market. The partnership will give tile manufacturers using the Xaar 1002 family of printheads access to a wide range of high quality fluids; they will be able to expand their range of tile designs considerably, adding value to their own customer base and differentiating them further from their competitors”.
Both Xaar and Sinocera Create-Tide are exhibiting at the Ceramics China 2015 show, in Guangzhou, China from 1-4 June (Hall 8.1 – Xaar booth #K302, Sinocera Create-Tide booth #K219).