Benefits of digital inkjet
- Faster and cheaper set-up: with digital inkjet printing there is no costly screen production, making it economical to print short runs – including one-off individual items. This makes more frequent advertising changes economically viable.
- Customised graphics: the lower cost of very short print runs makes the production of customised graphics much more viable and enables end users to react more rapidly to trends and design changes.
- Scalable technology: up to six-colour screen printing requires six separate print stations. This is not necessary with digital inkjet systems, where additional colours can be enabled by adding extra printheads with potentially no change in the machine footprint.